Why is UFC advertising long range fights?

[sa]b0ng · 08-09-2006, 01:55 PM

This seems to have really just started like this summer. We've already got cards lined up for UFC's almot all the way through this year, and I want to know what gives? I know the marketing department for the UFC was happy with having the next event announced during an event, but now they've already got fights planned for UFC 65. That's 4 more UFC's away. Does anybody have a logical reason why they've started doing this?

bucknasty134 · 08-09-2006, 01:56 PM

bucknasty134 · 08-09-2006, 02:03 PM

its not a bas idea

Shark_Tank · 04-11-2007, 07:25 AM

Quote:

Originally Posted by [sa]b0ng

This seems to have really just started like this summer. We've already got cards lined up for UFC's almot all the way through this year, and I want to know what gives? I know the marketing department for the UFC was happy with having the next event announced during an event, but now they've already got fights planned for UFC 65. That's 4 more UFC's away. Does anybody have a logical reason why they've started doing this?

If you look at the time frames, they are not that different, but not all that long ago they had about 4 events per year - last year with pay-per-views and tv cards, they held 18 events that is 3 every two months.

Compare that to 5 PPVs in 2005
In 2006 they held 5 PPVs, and 5 SpikeTV cards.
5 PPV per year give or take has been the norm for the UFC since almost the very begining.

The advertising has ramped up because they are selling more venues, in more places and still want to get some awareness 2 to 3 months out from an event.

Look at Wikipedia's list of UFC events you can see that they have a lot more events in a shorter amount of time.

elmatador · 04-19-2007, 10:50 PM

Yeah i know they have all the fights lined up until october, so i dont get it, but it gives me a long time to look forward to the fight

x fifty 1ne · 04-19-2007, 10:53 PM

It really don't matter. Changes get made all the time to upcoming cards. Anything can change, fighters could back out....you never know.

MenTaLPiRacY · 04-19-2007, 11:10 PM

interesting

BlazinSkunk · 04-19-2007, 11:12 PM

Quote:

Originally Posted by bucknasty134

its not a bas idea

No, you're right. Bas would never do something like that.
WAR RUTTEN!!

jdr016 · 04-23-2007, 03:08 PM

Most of these fights are "rumored" and haven't been confirmed by UFC. Go to the UFC events page, they don't have UFC 73 up yet. It's not the UFC's fault that the media posts future fights.

Skidzilla · 04-23-2007, 04:30 PM

IT is usually all about marketing. THat in part is why the UFC has blown up so big!