Quote:
Originally Posted by cool2007
UFC did the same thing with TUF
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100% true.
The only difference is that both the UFC & SpikeTV bet the farm on TUF, while EliteXC is the only one betting the farm on 'Primetime'.
Spike was on the brink of getting dropped by cable providers due to their pitiful ratings. TUF was their last ditch effort to make a grab at the 18-35 year old male demographic that they had promised to management when they switched formats. If TUF had failed, chances are that both the UFC & SpikeTV would be out of business.
CBS, while struggling to keep up with it's network brethren, is in no danger of going out of business. They don't have nearly as much invested in EliteXC as SpikeTV had invested in the UFC. If EliteXC fails, CBS will just move on to something else. If TUF had failed, Spike was going out of business.
The UFC & SpikeTV were true partners. EliteXC is nothing more than a expendable content provider to CBS.